MS is a many-sided illness, which is why it’s often referred to as the disease with a thousand faces. While some people are able to continue living and working like they used to before their diagnosis, others are tied to a wheelchair.
During the production phase of the campaign, we had the pleasure to work with incredible, strong individuals, who have truly inspired us. They not only manage to reduce prejudice towards MS, but also empower other people, who may only just have gotten their diagnosis.
The result of the campaign is a series of four interviews, in which these individuals tell us their story. The videos were published on Facebook and LinkedIn during the weeks leading up to the World MS-Day 2022.